MOMENTO BY MATTIA GIORDANO

At this current moment, multidisciplinary artist Mattia Giordano is searching for interior souls, making him one of the most active artists present on Italian photography scene. It’s also no wonder that he is one of the most interesting, with works making their way right into our feelings or into homes of private collectors. Perhaps we are still not into the consciousness of reality, but we learnt from Mattia Giordano that we should look more inside the real people instead, know them more and find a kind of synergy or connection with them. 

We decided to find out a little more about his last project ‘momento’ by Mattia Giordano. For more on his evolution to being an artist + photographer, the most challenging work he’s ever produced, and a little insight into the studio life of a successful multidisciplinary artist, read on: 

”Moments pass at a time that is difficult to synchronise with. I often go too fast, I am already thinking about the next step and I forget to focus on the present. The mobile phone is like projecting these moments at three times the speed. These photos are a way of slowing down the last few months spent shooting in the studio despite everything. To relive the people who have populated the studio and my days, to remember their passage through my life. A summary of that feeling of having missed out on a beautiful moment just now because we were distracted, too bored or simply unable to take a long breath and feel present. You repeat it in your mind because you wish it had lasted longer. Let’s live in the momento!

– MATTIA GIORDANO

Photography: Mattia Giordano @MATTIAGIORDANO 

Models:
HEBE WITTE @HEBBE_WITTE | CHEIKH DIAKHATE @CHEIKH.DIAKHATE_
MANFRED PREVERT VANNUCCI @BONNENUITMANFRED

AIYSHA SIDDIQUI @aiysha.siddiqui | LELLE KELLY @lellekelly

Make-up + Hair: JURY SHIAVI @JURYSLAVES

ABM TEAM – CREATIVE DIRECTOR: SIMONE FERRARO @MADAME_INC 

Casting: LUDOVICA TREVISAN @LUDOVICATRV
Creative Producer: BIANCA MANZANA DE AGUSTIN @DEAGUSTINBIANCA

Coordinator: MATTEO DE MEO @MATTEO_DEMEO

BTS: INES ROVIRA @INESROVIRA

33 TALKS WITH MATTIA GIORDANO

Zodiac sign:

Taurus

Secret crush or guilty pleasure: 

Kiko Mizuhara + Giulia Kapelanczyk

What first got you into photography? 

The need to remember.

HEBE WITTE

How would you describe, in few words, ‘Momento’ project and what is message behind it ? 

These photos are a way to slow down the last few months of shooting in the studio despite everything. Relive the people who populated the studio and my days, remember their passage in my life. A summary of that feeling of missing a good moment just finished because we were distracted, too bored or simply unable to take a deep breath and feel present.

You repeat it in your mind because you wished it lasted longer. Let’s live in the ‘momento’ !

How the pandemic situation had an impact on your life as a photographer?

As a photographer not much, as a person it was difficult but at the same time interesting to see how it led to an inner search among people, in search of one’s true self. It gave us time to stop and reflect on who we really are and what we aspire to.

What is your creative process like and what who inspired you most?

I don’t follow a routine, every day is different and I try to follow its emotions and sensations. I am inspired by everyday life, small gestures, strangers, nature.

How do you feel the Internet has impacted creativity + the photography business in both ways, negative + positive?

Internet has revolutionized the creative sphere and everything else, positively you can find all the notions and information in any subject, so knowledge is universal.

Negatively it has fomented the creation of our virtual alter egos, distracting us from reality and our true selves.

If you could change anything about the fashion industry, what would it be? 

Less advertising, more creativity!

MANFRED PREVERT VANNUCCI

What is the most trouble you’ve ever gotten into and how did you overcome it? 

I can’t think of one in particular, better right?

Your alter-ego is more grooviness or more punkiness? 

A rebel poet.

Do you sing in the shower? What songs?  

Yes, happy songs at least in the shower.

AIYSHA SIDDIQUI

LELLE KELLY
CHEIKH DIAKHATE