Thick, full hair stands for attractiveness, while hair loss is associated with the loss of beauty and vitality. Tressless ignores these negative attributions and instead explores how beauty ideals change – and how we, as designers, can help shape that shift.
«Tressless» uncovers the aesthetic potential of hair loss and builds a visual language of desire. This new perspective frames it as an expression of individuality, sparking spheres of resonance that transform taboo into trend. An abundance of visual material to drive this aesthetic forward — imagery that’s meant to inspire and ignite dialogue.
Concept | Production + AD: @jennifer__anger + @davidekoronaiozzo
Videography: Nils Affolter @nilsaffolter
Photography: @byassansowe
Photography Assistant: @noahguerboyphoto
Head of Hair Design + Hairstyle: @darialaett
Make-up: @facesbymiraluna
Styling: @myraha__ Talent: @burn.us.alive
Assistance: @s.a.tu.r.n
Locations: Bootsvermietung: Bootsvermietung Enge (Zürich)Location: Landiwiese, Zürich
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