Time keeps moving forward.
Still, through screens̶television, the internet̶ memories of the 2000s resurface without warning.
There was a sense of freedom then, one that feels distant from the present.
Perhaps it is only nostalgia, or a form of self-deception.
Yet, something about that time lingers.
In this work, the culture and aesthetics of the 2000s are reimagined in the present.
By tracing the gap between past and present, and the dissonance between memory and reality, this story explores how values and sensibilities shift over time̶ expressed through fashion.











CREDITS_
Director Kentaro Tayama @kentarotayama
Photographer Kenji Kanai @kana.ken1995
Stylist Sion Ichinomiya @sion4203
Hair and makeup SAKI Yoshida @sakiymakeup_
Models MIAO / TOMORROW TOKYO @niuanmiao / @tomorrow_tokyo + SEI / MONOLITH @ryuseinakmra / @monolith_mgmt
